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Prime Experience 24

Next-generation concierge for limitless experiences.

About us

Prime Experience 24 is the Priority Prime 24 division dedicated to the next-generation concierge. We are not talking about simple bookings, but unique, unrepeatable experiences, curated down to the smallest detail and available 24/7 wherever you are.

Thanks to our international network of partners and professionals, we turn every request into reality: from yacht charters to private jets, from luxury villas to the most exclusive events.

With Prime Experience 24 you don't get a service, but a personal partner who makes even the impossible possible.

Why choose us

  • Exclusive membership → three annual programmes for every lifestyle.
  • Global network → partners and contacts that open every door.
  • Unlimited access → from lifestyle to business.
  • Experiences that cannot be replicated → the key to your exclusive world.
  • All group services → included for Black Diamond and Platinvm.

Prime Experience 24 Annual Membership

⚜️ Elite

  • 24/7 concierge access
  • Lifestyle services, travel, events and priority bookings
  • Selected invitations to exclusive events

💎 Black Diamond

  • All the benefits of Elite
  • Priority, personalised access to the most exclusive services (jets, villas, yachts, private events)
  • Unique, tailor-made experiences curated by a dedicated adviser
  • Free inclusion of all Priority Prime 24 group services

🜲 Platinvm

  • All the benefits of Black Diamond
  • Top-tier membership with ultra-personalised 24/7 service
  • Guaranteed access to the most exclusive events of the international network
  • Integrated lifestyle + business concierge
  • Free inclusion of all Priority Prime 24 group services

Our services

  • Exclusive charters → yachts, helicopters and private jets.
  • Luxury villas and chalets → dream residences for holidays or business.
  • Private events → invitation-only access to presentations, vernissages and lifestyle evenings.
  • Fine dining & travel → starred reservations and tailor-made itineraries around the world.
  • Personal shopping & luxury lifestyle → access to limited editions and exclusive collections.
  • Art and culture → fairs, auctions and exhibitions with VIP access.
  • Wellness & sport → tailor-made experiences, from private retreats to major sporting events.
  • Impossible requests → sold-out tickets, backstage, unique and unrepeatable experiences.

The value of the revolutionary concierge

With Prime Experience 24 you don't just get answers, but an exclusive lifestyle programme:

  • Always available, 24/7.
  • Global network without borders.
  • Access to experiences you could never obtain on your own.
  • Absolute privacy and confidentiality (customised NDAs).

You are not a client: you are a member of an international private club.

Prime Experience 24

Request information

We do not offer prepackaged policies: you will find the dedicated advice you really need in our selected network of insurance brokers and intermediaries duly registered in the RUI and authorised under the IVASS regulations in force. We work exclusively with qualified professionals, coming from established careers at insurance companies, brokerage firms and international groups, to guarantee you transparency, expertise and tailor-made solutions in line with your real protection and investment needs.